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	<title>Letícia Motta</title>
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	<link>http://www.leticiamotta.com/port</link>
	<description>A selection of jobs and design experiences.</description>
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<title>Letícia Motta</title>
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		<item>
		<title>Oito &amp; Oito</title>
		<link>http://www.leticiamotta.com/port/oito-oito/oito-oito/</link>
		<comments>http://www.leticiamotta.com/port/oito-oito/oito-oito/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 17:35:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Oito & Oito]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[handbags]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[photography]]></category>

		<guid isPermaLink="false">http://www.leticiamotta.com/port/?p=425</guid>
		<description><![CDATA[Branding, photography.
Freelancer &#124; 2010.

 
 
Project description
 Oito &#38; Oito is a Brazilian brand of leather handbags. The briefing focused on the design quality  and affordable fashion for modern women. Luxury without overspending. The old brand was not appropriate to the target audience and the work steps involved from research and interviews to the [...]]]></description>
			<content:encoded><![CDATA[<p style="border: initial none initial;"><strong>Branding, photography.<br />
<span style="font-weight: normal;">Freelancer | 2010.<br />
</span></strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p style="border: initial none initial;"><strong>Project description<br />
<span style="font-weight: normal;"> </span></strong><span id="result_box" lang="en"><span>Oito &amp; Oito</span> <span>is</span> <span>a Brazilian</span> <span>brand of</span> <span>leather handbags</span><span>.</span> <span>The</span> <span>briefing</span> <span>focused on the</span> <span>design</span> <span>quality</span><span> </span> and <span>affordable</span> <span>fashion for</span> <span>modern women</span><span>. Luxury</span> <span>without</span> <span>overspending</span><span>.</span> <span>The</span> <span>old brand</span> <span>was not</span> <span>appropriate</span> <span>to the target audience</span> <span>and the work</span> <span>steps</span> <span>involved</span> <span>from research and</span> <span>interviews to</span> <span>the final result with</span> <span>stationery,</span> <span>brand</span> guide, photos <span>and</span> <span>a</span> <a href="http://www.oitoxoito.com.br" target="_blank"><span>temporary site</span></a><span><a href="http://www.oitoxoito.com.br" target="_blank"> using Tumblr</a>.</span></span></p>
<p style="border: initial none initial;"><span id="result_box" lang="en"><span>The name</span> <span>&#8220;Oito &amp; Oito&#8221; means</span> <span>&#8220;8 and 8&#8243; and the visual identity keeps this meaning clear.</span></span></p>
<p style="border: initial none initial;"><span lang="en"><span><img class="alignnone size-full wp-image-426" title="manual" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/manual.jpg" alt="manual" width="632" height="289" /></span></span></p>
<p style="border: initial none initial;"><span lang="en"><span><img class="alignnone size-full wp-image-428" title="bolsa" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/bolsa.jpg" alt="bolsa" width="632" height="474" /></span></span></p>
<p style="border: initial none initial;"><span lang="en"><span><img class="alignnone size-full wp-image-429" title="bolsas2" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/bolsas2.jpg" alt="bolsas2" width="632" height="346" /><br />
</span></span></p>
<p style="border: initial none initial;"><span lang="en"><span><img class="alignnone size-full wp-image-427" title="piv" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/piv.jpg" alt="piv" width="632" height="447" /></span></span></p>
<p style="border: initial none initial;"><span lang="en"><span><br />
</span></span></p>
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		</item>
		<item>
		<title>CRJ</title>
		<link>http://www.leticiamotta.com/port/crj/crj/</link>
		<comments>http://www.leticiamotta.com/port/crj/crj/#comments</comments>
		<pubDate>Fri, 18 Nov 2011 14:12:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[CRJ]]></category>
		<category><![CDATA[chinese]]></category>
		<category><![CDATA[corporative]]></category>
		<category><![CDATA[facade]]></category>
		<category><![CDATA[html]]></category>
		<category><![CDATA[interactive]]></category>
		<category><![CDATA[jQuery]]></category>
		<category><![CDATA[portfolio]]></category>
		<category><![CDATA[Talent Basket]]></category>

		<guid isPermaLink="false">http://www.leticiamotta.com/port/?p=410</guid>
		<description><![CDATA[Concept and layout.
Freelancer &#124; 2011.


Vote at Awwwards.
Featured on CSS Mania.


 Client
Talent Basket
Developer
Thiago Velloso
Front end:  HTML + Ajax + JQuery
Back end: Wordpress

 
 
Project description
CRJ is a company specialized in building facades. In spite of the target public being corporative, the site offers an interactive experience in HTML, but keeping focus on products and content.
View [...]]]></description>
			<content:encoded><![CDATA[<p style="border: initial none initial;"><strong>Concept and layout.<br />
<span style="font-weight: normal;">Freelancer | 2011.</span></strong></p>
<p style="border: initial none initial;">
<p style="border: initial none initial;">
<p><strong>Vote at <a href="http://www.awwwards.com/best-websites/crj" target="_blank">Awwwards</a><a href="http://www.cssmania.com/galleries/2011/12/23/crj/" target="_blank"></a>.</strong></p>
<p style="border: initial none initial;"><strong>Featured on <a href="http://www.cssmania.com/galleries/2011/12/23/crj/" target="_blank">CSS Mania</a>.</strong></p>
<p style="border: initial none initial;"><strong><br />
</strong></p>
<p style="border: initial none initial;"><strong><span style="font-weight: normal;"> </span>Client<br />
<a href="http://talentbasket.com/" target="_blank"><span style="font-weight: normal;">Talent Basket</span></a></strong></p>
<p style="border: initial none initial;"><strong>Developer<br />
<a href="http://thiago.velloso.me/" target="_blank"><span style="font-weight: normal;">Thiago Velloso</span></a><br />
</strong>Front end:  HTML + Ajax + JQuery<br />
Back end: Wordpress<strong><br />
</strong></p>
<p><strong> </strong></p>
<p><strong> </strong></p>
<p style="border: initial none initial;"><strong>Project description<br />
<span style="font-weight: normal;">CRJ is a company specialized in building facades. In spite of the target public being corporative, the site offers an interactive experience in HTML, but keeping focus on products and content.</span></strong></p>
<p style="border: initial none initial;"><strong><span style="font-weight: normal;"><a href="http://www.crj.com.tw" target="_blank">View website</a></span></strong></p>
<p><img class="size-full wp-image-412 alignnone" title="03_CRJ_home" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/03_CRJ_home1.jpg" alt="CRJ" width="632" height="352" /></p>
<p><img class="alignnone size-full wp-image-418" title="04_CRJ_portfolio" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/04_CRJ_portfolio1.jpg" alt="04_CRJ_portfolio" width="632" height="357" /></p>
<p><img class="alignnone size-full wp-image-414" title="05_CRJ_contact_chines" src="http://www.leticiamotta.com/port/wp-content/uploads/2011/11/05_CRJ_contact_chines.jpg" alt="05_CRJ_contact_chines" width="632" height="356" /></p>
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		</item>
		<item>
		<title>Talent Basket</title>
		<link>http://www.leticiamotta.com/port/talent-basket/talent-basket/</link>
		<comments>http://www.leticiamotta.com/port/talent-basket/talent-basket/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 20:13:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Talent Basket]]></category>
		<category><![CDATA[illustrarion]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[san francisco]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.leticiamotta.com/port/?p=398</guid>
		<description><![CDATA[Concept, layout and illustrations.Freelancer &#124; 2010
DeveloperHTML , CSS and CMS development: Álvaro Oliveira.
Project descriptionTalent Basket is a marketing and social media estrategy company from San Francisco, USA.









]]></description>
			<content:encoded><![CDATA[<p style="border: initial none initial;"><strong>Concept, layout and illustrations.</strong><br style="border: initial none initial;" />Freelancer | 2010</p>
<p style="border: initial none initial;"><strong>Developer</strong><br style="border: initial none initial;" />HTML , CSS and CMS development: Álvaro Oliveira.</p>
<p style="border: initial none initial;"><strong>Project description<br style="border: initial none initial;" /></strong>Talent Basket is a marketing and social media estrategy company from San Francisco, USA.</p>
<p style="border: initial none initial;">
<p><span style="color: #cec8a2;"><strong><img class="alignnone size-full wp-image-399" title="01" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/09/01.jpg" alt="01" width="632" height="459" /></strong></span></p>
<p><span style="color: #cec8a2;"><strong><img class="alignnone size-full wp-image-400" title="03" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/09/03.jpg" alt="03" width="632" height="459" /></strong></span></p>
<p><span style="color: #cec8a2;"><strong><img class="alignnone size-full wp-image-401" title="02" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/09/02.jpg" alt="02" width="632" height="459" /></strong></span></p>
<p><span style="color: #cec8a2;"><strong><img class="alignnone size-full wp-image-402" title="home" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/09/home.jpg" alt="home" width="632" height="696" /></strong></span></p>
<p><span style="color: #cec8a2;"><strong><img class="alignnone size-full wp-image-404" title="blog" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/09/blog1.jpg" alt="blog" width="632" height="1059" /><br />
</strong></span></p>
<p><span style="color: #cec8a2;"><strong><br />
</strong></span></p>
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		</item>
		<item>
		<title>Via Embratel</title>
		<link>http://www.leticiamotta.com/port/via-embratel/via-embratel/</link>
		<comments>http://www.leticiamotta.com/port/via-embratel/via-embratel/#comments</comments>
		<pubDate>Wed, 25 Aug 2010 15:55:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Via Embratel]]></category>
		<category><![CDATA[contests]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[embratel]]></category>
		<category><![CDATA[illustration]]></category>
		<category><![CDATA[ilustração]]></category>
		<category><![CDATA[kindle]]></category>
		<category><![CDATA[localizador]]></category>
		<category><![CDATA[maps]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.leticiamotta.com/port/?p=383</guid>
		<description><![CDATA[Via Embratel website
UX, layout.
Agency: Kindle &#124; 2009 &#8211; 2010
Project description
Via Embratel is a Brazilian company that provides Internet, TV and phone  services. A new portal was created focusing on User Experience.
View website



Localizador PDV
Layout, illustration.Agency: Kindle &#124; 2010
Project descriptionThis site allows users to find Via Embratel stores trough Google Maps integration. A mobile version was [...]]]></description>
			<content:encoded><![CDATA[<h3 style="font-size: 1.17em;">Via Embratel website</h3>
<p>UX, layout.<br />
Agency: Kindle | 2009 &#8211; 2010</p>
<p><strong>Project description</strong><br />
Via Embratel is a Brazilian company that provides Internet, TV and phone  services. A new portal was created focusing on User Experience.</p>
<p><a href="http://www.viaembratel.com.br/" target="_blank">View website</a></p>
<p><img class="alignnone size-full wp-image-435" title="viaembratel1" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/viaembratel1.jpg" alt="viaembratel1" width="632" height="725" /></p>
<p><img class="alignnone size-full wp-image-436" title="viaembratel2" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/viaembratel2.jpg" alt="viaembratel2" width="632" height="486" /></p>
<h3></h3>
<h3>Localizador PDV</h3>
<p style="border: initial none initial;">Layout, illustration.<br style="border: initial none initial;" />Agency: Kindle | 2010</p>
<p style="border: initial none initial;"><strong>Project description</strong><br style="border: initial none initial;" />This site allows users to find Via Embratel stores trough Google Maps integration. A mobile version was also developed.</p>
<p style="border: initial none initial;"><strong>Developers</strong><br style="border: initial none initial;" />Jaqueline Rodrigues, Fábio Salles and Hugo Pimentel.<br />
HTML, CSS and Javascript.</p>
<p style="border: initial none initial;">
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-384" title="ilustra" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/ilustra.jpg" alt="ilustra" width="632" height="333" /></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-385" title="mobile" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/mobile.jpg" alt="mobile" width="632" height="704" /></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-387" title="site" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/site1.jpg" alt="site" width="632" height="728" /></p>
<p style="border: initial none initial;">
<h3 style="font-size: 1.17em;">Cultural Contests</h3>
<p>Layout.<br />
Agency: Kindle | 2009 &#8211; 2010</p>
<p><strong>Project description</strong><br />
Cultural contests pages for Via Embratel.</p>
<p><img class="alignnone size-full wp-image-388" title="vh1_pop" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/vh1_pop.jpg" alt="vh1_pop" width="632" height="387" /></p>
<p><img class="alignnone size-full wp-image-390" title="gnt_mulher" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/gnt_mulher.jpg" alt="gnt_mulher" width="632" height="547" /></p>
<p><img class="alignnone size-full wp-image-389" title="vh1_rock" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/08/vh1_rock.jpg" alt="vh1_rock" width="632" height="750" /></p>
<p><strong><br />
</strong></p>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Aitan</title>
		<link>http://www.leticiamotta.com/port/aitan/aitan/</link>
		<comments>http://www.leticiamotta.com/port/aitan/aitan/#comments</comments>
		<pubDate>Thu, 08 Jul 2010 05:16:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Aitan]]></category>

		<guid isPermaLink="false">http://www.leticiamotta.com/port/?p=348</guid>
		<description><![CDATA[Concept, layout and illustrations for Aitan&#8217;s website and MySpace page.Freelancer &#124; 2010
PartnersFlash development for website: Maylor Bax and Roger Santos.
HTML and CSS development for MySpace page: Jaqueline Rodrigues.
Project profileAitan is a indie/ pop musician from Los Angeles, USA.

Work selected by NewWebPick website / Flash gallery.
View website
View MySpace page
MySpace (top image)



Website
Approved layout for the website with [...]]]></description>
			<content:encoded><![CDATA[<p style="border: initial none initial;">Concept, layout and illustrations for Aitan&#8217;s website and MySpace page.<br style="border: initial none initial;" />Freelancer | 2010</p>
<p style="border: initial none initial;"><strong>Partners</strong><br style="border: initial none initial;" />Flash development for website: <a href="http://maylorbax.com.br/" target="_blank">Maylor Bax</a> and <a href="http://www.rogersantos.com.br/portfolio/" target="_blank">Roger Santos</a>.<br />
HTML and CSS development for MySpace page: Jaqueline Rodrigues.</p>
<p style="border: initial none initial;"><strong>Project profile<br style="border: initial none initial;" /></strong>Aitan is a indie/ pop musician from Los Angeles, USA.</p>
<p style="border: initial none initial;"><img class="alignnone" src="http://www.leticiamotta.com/port/newwebpick.jpg" alt="" width="125" height="30" /></p>
<p style="border: initial none initial;"><strong><span style="font-weight: normal; border: initial none initial;">Work selected by </span></strong><strong><span style="font-weight: normal; border: initial none initial;"><a href="http://www.newwebpick.com/_webpick/webpick.php?categories=all&amp;id=28981" target="_blank">NewWebPick</a></span></strong><strong> </strong><strong><span style="font-weight: normal;">website / Flash gallery</span></strong><strong><span style="font-weight: normal; border: initial none initial;">.</span></strong></p>
<p style="border: initial none initial;"><a href="http://www.aitan.com" target="_blank">View website<br />
</a><a href="http://www.myspace.com/aitan" target="_blank">View MySpace page</a></p>
<p><span style="color: #cec8a2;"><strong>MySpace (top image)</strong></span></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-349" title="myspace1" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/myspace1.jpg" alt="myspace1" width="632" height="424" /></p>
<p style="border: initial none initial;">
<p style="border: initial none initial;">
<p style="border: initial none initial;"><span style="color: #cec8a2;"><strong>Website</strong></span><br />
Approved layout for the website with interaction through drag and drop navigation.</p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-365" title="v2_1" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/v2_12.jpg" alt="v2_1" width="632" height="497" /></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-366" title="v2_3" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/v2_32.jpg" alt="v2_3" width="632" height="398" /></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-359" title="v2_2" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/v2_21.jpg" alt="v2_2" width="632" height="310" /></p>
<p style="border: initial none initial;">
<p style="border: initial none initial;">
<p style="border: initial none initial;"><strong>First proposal  for website</strong></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-354" title="v1_1" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/v1_1.jpg" alt="v1_1" width="632" height="473" /></p>
<p style="border: initial none initial;"><img class="alignnone size-full wp-image-355" title="v1_2" src="http://www.leticiamotta.com/port/wp-content/uploads/2010/07/v1_2.jpg" alt="v1_2" width="632" height="424" /></p>
<p style="border: initial none initial;">
<p style="border: initial none initial;">
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